March 19, 2024 #1 Local News, Forum, Information and Event Source for Venice Beach, California.

Venice restaurants to receive beverage coasters promoting rip current awareness

To promote ocean safety and remind beachgoers of the dangers of rip currents, the Los Angeles County Surf Life Saving Association (LACoSLSA) has created an awareness campaign targeting local restaurants.

The organization will be distributing 20,000 drink coasters to restaurants throughout the beach cities of Los Angeles County during the months of August and September. The coasters provide education on how swimmers can safely escape from a rip current.

Among the Venice establishments: The Whaler and On The Waterfront Cafe. Other local restaurants include Patrick’s Roadhouse, O’Brien’s, The Galley, Finn McCools, and Moonshadows.

“This summer, in particular, we’ve all become aware of how treacherous the ocean can be at times,” says Chris Linkletter, President of the LACoSLSA. “These coasters provide important information that beachgoers can use to ensure they have a safe day at the beach.”

The campaign, a co-branding effort between Spy Optic and the LACoSLSA, marks the first community outreach by the newly formed LACoSLSA.

It is expected to be the first of many such agreements with local businesses to promote open water safety education.

More than 20,000 coasters will be distributed to restaurants from Coral Cantina and Duke’s in Malibu to Captain Kidd’s and all the Hennessey’s Taverns, and numerous restaurants throughout the areas of Santa Monica, Venice, Marina del Rey and El Segundo.

The list of participating restaurants continues to grow. Additionally, each lifeguard tower in the County and each section headquarters will receive the coasters with the public service message.

“We are delighted that Spy Optic is collaborating with the Los Angeles County Surf Life Saving Association to provide important and potentially life saving information to thousands of restaurant patrons,” said Michael Marckx, President/CEO of Carlsbad-based Spy Optic. “It underscores our long tradition of supporting notable community groups, especially those associated with the ocean.”

The original rip current artwork was developed through a Sea Grant project in collaboration with NOAA (National Oceanic and Atmospheric Administration) and the USLA (United States Lifesaving Association).

The LACoSLSA is a California public benefit corporation organized in March and created to promote beach and open water safety education for public safety personnel. It will also support programs, events and initiatives that foster public safety awareness in open water environments.

Every dollar donated to, or raised by, the LACoSLSA is used to support Junior Lifeguard programs, for the purchase of training equipment and maintenance, and to create and distribute open water safety educational materials aimed at the public, beachgoers and public safety personnel.

Related Posts

California: Pioneering the Future of Online and Digital Payments

January 11, 2024

January 11, 2024

In the fast-paced digital economy of the 21st century, California has emerged as a powerhouse in the realm of online...

A Guide to the Current Gambling Situation in Canada

January 1, 2024

January 1, 2024

For centuries, gambling has woven itself into the fabric of human culture; in recent years–marking an era where evolution pervades...

Smart Strategies to Save Money in Your Entertainment Budget

December 30, 2023

December 30, 2023

Many individuals and families in today’s fast-paced world share a common goal: finding ways to save money. The entertainment budget...

California’s top sports teams.

December 1, 2023

December 1, 2023

California is known worldwide for a multitude of exciting things. They’re known for their incredible beaches, glorious sunshine, and fabulous...

Your Lucky Numbers: Six Tips Towards Lottery Success

November 30, 2023

November 30, 2023

Have you ever wondered how people win money from the lottery? They may not always hit the jackpot, but they...

Five different ways to unwind.

October 1, 2023

October 1, 2023

Modern life is always busy and it can feel like your to-do list is never ending. When you’re not working,...

Over Half of Short-Term Rentals Advertised in LA Don’t Comply With City’s Home Sharing Ordinance

April 4, 2023

April 4, 2023

Better Neighbors LA report highlights the inadequacies of enforcement measures for short-term rentals in Los Angeles, calling for increased regulation...

Venice Beach Attempted Murder Suspect Arrested in West Virginia

December 22, 2022

December 22, 2022

Brandon Manyo Dixon arrest in West Virginia By Sam Catanzaro A man has been arrested for the attempted murder of...

The Current Gambling Situation in California

December 1, 2022

December 1, 2022

Here’s what to know about everything from online casinos to betting in the state. In the U.S., gambling is a...

Cancer Cartel Provides Financial Help To Cancer Patients

November 16, 2022

November 16, 2022 1

Cancer Cartel is helping cancer patients focus on their treatment, not the financial stress of living with a diagnosis. Learn...

100 Miles of Bus-Only Lanes Within Five Years on City Council Plans

October 17, 2022

October 17, 2022

L.A’s public transportation network is known for being slow due to traffic congestion. A new motion by L.A. City Council...

What Is the Most Effective Way to Sell a Used Car?

October 6, 2022

October 6, 2022

It’s no secret that selling a used car can be difficult. You have to find the right buyer, negotiate a...

How Do I Know What Types of Commercial Trucking Insurance Coverage I Need?

October 1, 2022

October 1, 2022

Running a small trucking company is expensive. You must comply with many rules set forth by the Federal Motor Carriers...

Best Ways To Show Your LA Baseball Love

August 10, 2022

August 10, 2022

Los Angeles is a sports lover’s paradise. In every sport except for the NHL, locals have two teams to choose...

Inspiring Others Through Body Positivity

May 13, 2022

May 13, 2022

Navy Officer Janae Carey Teams-Up with 2022 Herbalife24 Triathlon Los Angeles . Video brought to you by Pudu Pudu.